Charity Commission Urged to Investigate Sara Ibrahim Over Controversial Leaflets Distributed to Children and Allegations of Antisemitism

Sara Ibrahim

Co-Founder and Chief Operating Officer at HAYA Club Charity | London, England, UK

Background information

In July 2026, the Campaign Against Antisemitism reported that misleading, politically provocative leaflets designed for children and praising the “Filton 24” activists were found on Guildford Street, London. A pro-Palestine boycott group called Actions with Impact (AWI) is distributing these materials. Our open-source intelligence (OSINT) investigation identified Sara Ibrahim as the person behind AWI.
 
Ibrahim is the co-founder and Chief Operating Officer of the HAYA Club, a registered Charity (number 1212722) which runs a Muslim Girls Club in Redbridge, Essex, and London. She reportedly works as a learning and development professional within NHS Primary Care, focusing on community development and youth initiatives. She is also associated with the Redbridge branch of the Palestine Solidarity Campaign (PSC), and is involved in the “Not in my Trolley” campaign that specifically targets Asda supermarkets for stocking Israeli products.
 
Publicly available records show that the Metropolitan Police have arrested Ibrahim multiple times under the UK Terrorism Act for voicing support or holding signs backing Palestine Action. Her most recent arrest occurred outside Westminster Magistrates’ Court on 30 July 2026 during a rally organised by Defend Our Juries.
Beyond physical leaflet campaigns, our investigation found that the Actions with Impact (AWI) Instagram account has repeatedly shared graphic posts containing antisemitism, inflammatory disinformation, unverified conspiracy theories, October 7 denial, and atrocity distortion.

Investigation Findings

Distribution of October 7 Disinformation and Atrocity Distortion: One post claims that the Israeli military stole bodies from Al-Shifa Hospital to artificially manufacture “propaganda content” shown during private diplomatic screenings of the October 7 attacks. Another infographic relies on heavily distorted narratives to minimize or deny documented accounts of sexual violence and massacres carried out against civilians.

These posts frequently use a technique known as source shielding. They present fringe conspiracy theories alongside out-of-context citations from mainstream news outlets like The Times and Haaretz to make the graphics appear authoritative to a young audience.

Promotion of Statistical and Geopolitical Conspiracies: Our investigation also found that the AWI account publishes extreme statistical fabrications and distortions regarding the conflict. One post claims that 479,000 children, including 380,000 under the age of five, have been killed in Gaza. Demographic audits confirm these figures are mathematically impossible, as the stated death toll exceeds the pre-war population of toddlers living in the entire territory.

Another infographic shared by the account claims that The Lancet medical journal estimated 186,000 Palestinians had already been killed. This is a severe distortion of the source text, which originated from an unvetted letter to the editor projecting theoretical, future indirect deaths from infrastructure collapse.

Furthermore, the account promotes the debunked Gaza Oil Myth, asserting that Gaza’s offshore natural gas is worth $500 billion and serves as the primary driver behind the military campaign. It also shares a conspiracy theory alleging that Israel trades weapons directly with rebel groups in the Congo to fund its military via blood diamonds. These narratives are consolidated into a master infographic on the account titled “The Truth About Israel”, which systematically distorts trade and casualty data to push fringe narratives to younger audiences.

Breaching the IHRA Definition of Antisemitism: Our analysis also uncovered content on the AWI Instagram account that directly breaches the International Holocaust Remembrance Alliance (IHRA) definition of antisemitism, which has been formally adopted by the UK Government, the Metropolitan Police, and the Charity Commission.

A graphic titled “Language Matters” instructs followers to replace standard terms such as “Israelis” with “Settler Colonialists”, and to completely substitute the state name “Israel” with “Occupied Palestine”. Under the IHRA framework, denying the Jewish people their right to self-determination crosses the line from legitimate political criticism into antisemitic delegitimation.
 
Separate posts map the Israeli flag across the globe to claim the state is responsible for oppression worldwide, while the accompanying captions allege Israeli complicity in global genocides and secret interference in the British judicial system. By mapping Israel as a uniquely malicious force responsible for international suffering and political manipulation, the platform evokes classic, conspiratorial antisemitic tropes regarding hidden global control.

Severe Regulatory Violations

Running a political campaign while managing a registered youth charity demands an immediate regulatory investigation by the Charity Commission for England and Wales. The public distribution of highly polarising materials by an individual closely linked to a registered youth charity raises serious questions over compliance with rules regarding public trust and reputation.
 
While it remains unclear if HAYA Club resources are funding these flyers or if Ibrahim is operating Actions With Impact (AWI) independently, Charity Commission regulations are exceptionally strict. Because this campaign compromises the charity’s reputation and appears to breach the UK’s core regulatory definition of antisemitism, the trustees may be failing in their legal duties. The Palestine Solidarity Campaign (PSC) should also be investigated for potential involvement in AWI’s activities.
 
Furthermore, leaflets targeted at young children explicitly glorify “The Filton 24” activists, generating public support for individuals convicted of direct-action property damage on behalf of Palestine Action. The group’s Instagram account (@actionswithimpact) and Sara’s personal account (@sara.a.z.i) feature multi-slide graphics and promotional videos supporting the methods and members of Palestine Action, which is a proscribed terrorist organisation under the Terrorism Act 2000. Inviting support for a proscribed group or managing public backing for its methods constitutes a serious criminal offence under Section 12 of the Act. Counter Terrorism Policing or the Metropolitan Police must review this campaign immediately for statutory breaches.
 
Finally, if you have any information regarding her employment with the NHS, please contact us using our form here.

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